|
Brief
History
Mission
and Vision
A
Cut Above The Rest
The ABC Story - Making a Powerhouse Entry
Provincial
Stations and Affiliates
Contact Us
Executive Committee
Board of Directors
Officers
Brief
History
The original Channel 5, or Associated Broadcasting
Corporation was first granted a Congressional
franchise under Republic Act No. 2945 dated June 19,
1960. ABC operated as a radio and television
broadcasting network from 1960 until September 21, 1972
when it was closed down upon the declaration of
martial law for its courageous and critical stance
against military rule.
After the People Power Revolution and the installation
of President Corazon Aquino in February, 1986, the
late Don Chino Roces, founder and patriarch of ABC and a
revered nationalist, made representations with President
Aquino for the reopening of ABC.
| New
stockholders, led by broadcast
veteran Edward U. Tan then began the arduous
task of resuscitating the network. The
Securities and Exchange Commission granted their
application for an increase in capitalization and
amendments to ABC's articles of incorporation
and by-laws. They were subsequently granted a
permit to operate by the National Telecommunications
Commission. |

|
ABC broke ground in its
new home in Novaliches, Quezon City in 1990. In no time,
a transmitter tower and a world class studio
complex rose in the the skyline. By
the the final quarter of 1991, ABC was on
test broadcast. Commercial operation started in February,
1992. A brand new network was born ABC Development
Corporation, doing business under the trade name
Associated Broadcasting Company, under the leadership of
Edward U. Tan, Chairman & Managing Director and Edgardo C.
Roces, President.
ABC acquired a new franchise to
operate on December 8, 1994, under Republic Act
7831 signed by then President Fidel V. Ramos. ABC
swiftly acquired a reputation as the country's fastest-growing
network, as it feverishly established one provincial
station after another to blanket the archipelago. It
also acquired a reputation for creativity and
innovation as it aggressively produced and
launched trend setting programs.
Today, ABC has fifteen (15) stations and
over 100 cable TV affiliates countrywide. It
has earned honors and awards both here and abroad for
its homegrown programs. In 1999, ABC was awarded the
last remaining UHF frequency (Channel 47), winning
over a field of competitors, because of its
capabilities and track record. Channel 47 is expected to
be operational soon.
Mission
and Vision
ABC
Channel 5 is deeply honored to rejoin the ranks of the media
community. Being in media is a rare privilege. It opens a lot
of doors to the truth. That, we believe is among the greatest
responsibilities of media. To get at the truth at all costs.
To disseminate information. And help shape an informed and
enlightened citizenry capable of valued judgment and free to
choose its options.
But
the fearless pursuit of the truth is nothing new to Channel 5.
ABC has a courageous and victorious past. It has a record that
makes us all proud, and challenges us to do even better.
Of
course, the technology and facilities of the new Channel 5 are
a quantum leap from that of the old. We have kept up with the
information age. But we believe that technology is not
everything. No amount of automation, of technological
innovations, can make human capability obsolete. For
technology serves people and not the other way around. People
develop technology that it may be used in the service of man.
And that, precisely, is what ABC 5 proposes to do. To make
maximum use of the facilities at its disposal to serve its
mission.
ABC
5 commits itself to being a free, responsible, and responsive
network, as a member of media should be. To safeguard press
freedom, and at the same time to use it judiciously.
ABC
5 aspires to be bold, daring and innovative in its
programming, as a proponent of the communications
arts should be. To strike a balance. To serve the needs and
preferences of a wide audience base, but at the
same time, to be guided by what is right and good, and not
only by what have been tried and tested.
ABC
5 will discharge its role as a responsible and involved member
of the Philippine community, as a good corporate citizen
should. It acknowledges the critical role that media plays in
bringing about a truly free, humane, and progressive society
and will therefore actively seek to make its humble
contribution to our economic, social, and cultural upliftment
and transformation.
ABC
5 will join hands with the nation - through the best and the
worst of times. To temper glory with sobriety. To inspire
courage and fortitude during crisis. To instill pride in
ourselves and reliance in our own efforts. To safeguard our democratic
institutions, not with arms but with the power of information.
We
shall build the future upon today. The challenge is
forbidding. The responsibilities we have accepted are by no
means light. And heavier is still - the mission we have
imposed upon ourselves. But we are confident that we shall
swiftly take off from the ground. For as we have done in the
past, and as we continue to do today, we trust in the help of
the One above. Through all these years, He has been the wind
beneath our wings.
A
Cut Above The Rest
In a
short span of nine years, amid escalating network wars, ABC
has made its mark. Fueled by its pioneering and indomitable
spirit, ABC has proudly established many firsts in the
Philippine broadcast industry, progressively expanded its
reach, and blazed new broadcast trails to place itself a cut
above the rest.
As it
moves forward in the 21st century, ABC keeps abreast with
rapid advances in technology. Even as it aspires to be at par
regionally - even globally - it continues to lead the way in
reflecting the rich Filipino cultural values and heritage.
As an
instrument for service and agent of change, ABC strives to
remain attuned to the needs of discerning audiences, and to
sustain the highest levels of productivity, efficiency, and
creativity which have always been its driving force.
Provincial
Stations & Affiliates
In rapid
succession, ABC has established provincial stations and cable
TV affiliates countrywide. At present, ABC has fifteen (15) television
stations, including ABC 5 Manila. Five are ABC-owned stations
-- ABC 2 Davao, ABC 21 Cebu, ABC 28 Baguio, ABC 2 Laoag, and
ABC 5 Manila. The rest are affiliates.
ABC
affiliated with DZGB-TV5 Naga on January 30, 1992, and with
DXGB-TV11 Zamboanga on November 2, 1992. ABC 21 in Cebu City
started in December, 1992. ABC affiliated with DXHB-TV8
Cagayan de Oro on January 16, 1993. On July 5, 1993 ABC 28 in
Baguio started to operate and ABC 2 Davao commenced regular
commercial telecast. ABC affiliated with DWGB-TV6 Legaspi on
July 7, 1995, followed by DWCB-TV11 Sorsogon on August 1,
1995. To cover the north, ABC inaugurated ABC 2 Laoag in
January, 1997.
ABC
21 Cebu located near Beverly
hills in Cebu City.
|

ABC 2 Laoag - A stone's throw from the Governor's
Mansion and Fort Ilocandia.
|
ABC
2 Davao is a showcase provincial station,
perched atop the shrine Hill at ABC Heights, Matina,
Davao City
|
Contact
Us
ABC
5 Makati Office
APMC
Bldg.
136 Amorsolo St., Legaspi Village
Makati City
Tel. Nos. 892-3801
Connecting all departments
ABC 5 Novaliches
762
Quirino Hi-way
Novaliches, Quezon City
Tel. Nos. 936-2551
Connecting all departments
[Back to top]
|